Pagination, what is that?

Not all websites can have all their information on one page. Websites may need to use multiple pages for ease of navigation, user experience, shopper journey, persona, etc. A good example is an ecommerce site. It’s impractical for a site like Amazon to list all of their products in one category on one page. Sometimes images and descriptions of a product can also be divided into multiple pages if needed. You can have all the information on one page. Websites may need to use multiple pages for ease of navigation, user experience, shopper journey, persona, etc. A good example is an ecommerce site. It’s impractical for a site like Amazon to list all of their products in one category on one page. Sometimes product images and descriptions can also be split across multiple pages if needed.

If you want to serve large amount of data in your website, e.g. For example, a blog or a series of charts or graphs displaying information about the same data set, be sure to divide your graphs into multiple pages for easy reading. In this article, we examine how to split content between pages, how to implement it effectively, and how it impacts SEO.

What do you mean by pagination? 

Pagination is a collection of linked pages that have similar content.

 It’s important to note that we define this as page numbering even if the content of the page section is divided into different pages. 

Why use pagination?

1. Better user experience

If too many messages are posted on a single page, the user can cancel them. Pagination allows webmasters to present large amounts of information in manageable small amounts. For example, an ecommerce site displays product images and prices on the front page. If users are interested in more details about the product, they can click on the image/price/call to action link to learn more.

Pagination also makes it easier for users to find the information they are looking for. 

2. Easy to navigate

In our previous example, YouTube Influencer, the sample page was a CTA. This can help users navigate the system more easily. Pagination makes it easy to navigate even when a CTA is not used. Once the user reaches the end of the page or has seen a lot of things in one category, it is logical that they will want to see more results. When numbers are used, the user can decide how many pages they want to view. It also gives them an idea of ​​the size of the data set. A large data set can appeal to a user looking for different types. Note that it is recommended to always use CTA.

3. Know your link depth

We have already said that pagination increases the index, for example in backlinks, where links cannot be passed equally between each other. One way to fix this is to make sure your link structure is shallow. You should reduce the number of links between the pagination landing page and the specific paginated page. When you have a “shallow” link depth, the link juice can be absorbed into the pages, allowing them to load up like vertical pages.

Conclusion

When displaying a large data collection in reasonable pieces, pagination is useful. But, in order to effectively serve both your consumers and search engines, you must be careful in how you apply it. Hoping you have understood this article and that you can make use of this article keeping pagination in mind. Have a managed SEO provider to help you with this if need be. It can ensure your SEO plans are in place.